Discover Lancaster Partnership

Tourism is a $2 billion industry in Lancaster County, PA. Discover Lancaster works with more than 500 industry partners to continue growing that number every year.

Our partners include hotels, bed and breakfasts, attractions, tours, restaurants, retail shopping, and services. All of these businesses contribute to the Lancaster County experience. And Discover Lancaster works tirelessly to promote that experience to leisure travelers, groups, meeting planners, and sports tournament organizers.

Reach your visitors prior to their arrival.

Your membership provides you with a free listing in all 500,000 copies of our annual Getaway Guide and on, which receives more than 2 million visits per year! You get in front of consumers before they arrive to influence their travel arrangements and planned activities.

Your business will be featured in our Visitors Center

Your rack card or brochure will be placed in the Discover Lancaster Visitors Center, where 75,000 travelers stop by each year to further plan their stay and activities. Many members have said that if this was the only member service we offered, their membership dues would still be well worth the price! You can also highlight your product in the retail section of our Visitors Center and if you have works of art, you can even showcase them in our Visitors Center Art Gallery.

Promote your deals and events

Highlight a coupon or vacation package on or add your event to our consumer events calendar at no cost.

Get leads

From accommodations to meeting spaces, Discover Lancaster generates leads from the convention, sports, and leisure markets (meetings, weddings, reunions, student groups, etc.) 

Discover Lancaster sells our destination

No other organization markets Lancaster County at regional, national and international trade shows and marketplaces. Discover Lancaster also gives you the opportunity to connect one-on-one with decision makers who matter to your business through regional sales missions.  Our PR efforts generate millions in ad equivalency for our members by working daily with trade and consumer travel media from our key feeder markets and points of origin around the globe.

News you can use

Your membership includes our membership e-News sent directly to your inbox each Thursday of the month. These are packed with news you can use, including tourism trends, industry and organizational stats, promotional opportunities, upcoming events, and updates on current marketing campaigns.

Promote Lancaster as a leading overnight getaway destination

Your membership supports the planning and implementation of Discover Lancaster's marketing efforts that keep our destination top of mind. Our efforts extend your marketing reach to directly touch leisure travelers, travel trade, and travel media through Discover Lancaster partnership programs. Let us help you get your name out!

Networking opportunities

You and your staff may attend the many networking opportunities – Member Briefings – Member Mixers – the Annual Meeting – which are opportunities to connect with other members.

 Membership is a value

For what you might pay for a single newspaper advertisement, you can join Discover Lancaster and receive benefits that will reach visitors for one year!

 Get connected

With more than 8 million people coming to Lancaster County each year, Discover Lancaster is the only source that connects you to the leisure and convention markets.

 There is strength in numbers

You'll be joining more than 600 businesses to support tourism - the 5th largest industry in the county. Annual visitor counts total approximately 8 million, contributing in excess of $20 million in federal, state and local taxes. Tourism plays an essential role in all levels of our economy and is everybody's business. Support it, benefit from it!

Contact Us

Click here to download an application, or contact our Membership Team for more information about becoming a member of Discover Lancaster.